Enjoy several recent programs via Real Audio If I Only Had a Brand - How to think like a Marketing VP using Brand Math - 1=Many and 1+1=Few
If I Only Had a Brand - How to think like a Marketing VP
Buck Brand tele-Party
Typical Formats: 1 hour group tele-Program
Summary How do you know when you're branded? When you are extremely well-known for providing exceptional value to people in a
specific situation.
Join me for a compelling hour of conversation (These programs are
free).It is an opportunity for you to experience the magic of participating in
a tele-program AND the sheer delight of talking about becoming a well-known brand.
tele-Party Dates and Themes December 2002 Theme: I Love What I Do But I Hate to Market Myself Most professionals HATE
marketing for two reasons:
1) they don't understand what marketing really is: making connections and building trust 2) they don't know how to talk about what they do in a natural and compelling way. In this program you will learn a
powerful brand positioning formula that will help you solve both of these issues. The result will be a new freedom to market you and your business with confidence.
Theme: Self-employed Professional Working for A Lunatic If you get the joke, then this program is definitely for you! Think
of it this way. If you were talking to a friend about his or her job and he talked about the long hours and productivity expectations like you put on yourself… you'd tell him to look for a
new job because he is definitely working for a crazy person! In this program we will talk about the gateways to entrepreneurial freedom for solo professionals - when your efforts are for
creative expression and are completely unnecessary for the sustainability of the enterprise and your lifestyle. Time: Dec 30 8PM ET RSVP: emailfree@teleclass.comenter 5769-6 in subject
Theme: Market Your Talents, NOT Yourself This is a simple yet powerful idea. In this 1-hour program we will discuss my new "talent to value" model. We will discuss several
techniques for identifying your talents. Then we will work through several examples of how talents create value.
January 2003 Theme: I Love What I Do But I Hate to Market Myself description above Time: Jan. 2, 1PM ET Please RSVP: dave13-30739@autocontactor.comto recieve the bridge # and pre-class notes
Theme: Market Your Talents, NOT Yourself description above Time: Jan. 2, 2PM ET Please RSVP: dave13-30805@autocontactor.comto recieve the bridge # and pre-class notes
Intended Results... You will be inspired to begin your own personal branding adventure. The result
for you will be a well-defined and memorable brand and a working strategy to build your business doing your "genious work". AND we'll have a tremendously good time!
Your creativity will surge as you see that YOU are the unique product
You will tap into gifts you have long forgotten
You will get a taste of the courage that it takes to become a highly visible force in the market place
You will experience the connection between "letting loose" and attracting perfect clients
